Small Business is our Business

In June 2011, 14 million smartphone owners scanned a QR code, according to a survey conducted by Comscore, a market research company.  That is 6.2% of all smartphone users.  Not surprisingly, a demographic analysis of those who scanned a QR code were:

*60% male

*53% between the ages of 18 and 34

*36% have a household income of $1ook or more

If that is your market segment, go for it!

This survey was conducted by Comscore,  a  market research company the measures the digital world.  Their website is www.comscore.com

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