HOW OFTEN DO CONSUMERS USE THE INTERNET TO FIND A LOCAL BUSINESS?
Eighty-five percent (85%) of consumers have used the internet to locate a local business in the past 12 months. For small business owners, this is a good indication that now more than ever , a web presence is a must.
Consumers using internet to locate a local business–
*Two – 5 times annually—-25%
*Six-10 times annually—17%
*Once a month —- 10%
*Every week —-16%
Source: 2012 Local Consumer Review Survey conducted by Search Engine Land.